Privacy Policy

1. Overview

At Aixel, we are committed to protecting your privacy and maintaining the security of your personal information. As a professional website development agency, we understand the importance of transparency in how we handle your data.

This Privacy Policy applies to all interactions with our website, services, and communications. We are dedicated to building trust through responsible data practices and clear communication about our privacy procedures.

2. Ethical Standards & Service Restrictions

At Aixel, we are committed to maintaining the highest ethical standards in our business practices and the clients we serve. We believe in creating websites that contribute positively to society and uphold humanitarian values.

2.1 Industries We Do Not Serve

In accordance with our ethical guidelines and commitment to social responsibility, we do not provide website development services to businesses that:

• Alcohol Industry: We do not develop websites for businesses primarily engaged in the sale, distribution, or promotion of alcoholic beverages, including breweries, distilleries, liquor stores, and alcohol-focused bars or clubs.
• Adult/Sexual Content: We do not create websites for businesses that rely on sexual imagery, adult entertainment, or sexually explicit content as their primary offering or marketing strategy.
• Tobacco & Vaping: We decline projects related to tobacco products, cigarettes, cigars, vaping devices, or related paraphernalia.
• Gambling & Betting: We do not serve online casinos, betting platforms, or gambling-related businesses.
• Harmful Products: We refuse projects promoting products or services that cause demonstrable harm to individuals or communities.

2.2 Our Commitment to Society

This policy reflects our core values:

• Public Health: We believe in protecting public health by not promoting substances or activities that contribute to addiction, health problems, or social harm.
• Family Values: We support family-friendly businesses and refuse to create digital content that exploits or objectifies individuals.
• Social Responsibility: We recognize that our work as web developers has an impact on society, and we choose to use our skills to support ethical, constructive businesses.
• Humanitarian Principles: We align our business practices with humanitarian rules and international standards for ethical conduct.

2.3 Positive Impact Focus

We prioritize serving businesses that contribute positively to society, including:

• Educational institutions and learning platforms
• Healthcare providers and wellness services
• Professional services and consulting firms
• Sustainable and eco-friendly businesses
• Community organizations and non-profits
• Creative professionals and artists
• Family-oriented restaurants and cafes
• Retail businesses selling beneficial products

3. Information We Collect

3.1 Information You Provide

We collect information that you voluntarily provide when you interact with our services:

• Contact Information: Name, email address, phone number, and company details
• Project Details: Website requirements, business information, content preferences
• Communication Records: Messages sent through our contact forms, chat, or email
• Payment Information: Billing details (processed securely through third-party providers)
• Feedback: Reviews, testimonials, and service feedback

3.2 Automatically Collected Information

When you visit our website, we automatically collect certain technical information:

• Usage Data: Pages viewed, time spent, click patterns, and navigation paths
• Device Information: Browser type, operating system, device type, and screen resolution
• Network Data: IP address, location data (city/region level), and referral sources
• Performance Metrics: Page load times and technical error logs

4. How We Use Your Information

4.1 Service Delivery

• Planning and developing your website according to your specifications
• Communicating project updates and milestone progress
• Providing customer support and addressing technical issues
• Processing payments and maintaining billing records
• Delivering completed websites and ongoing support services

4.2 Business Operations

• Improving our development processes and service quality
• Analyzing website performance and user experience patterns
• Conducting market research to enhance our service offerings
• Managing our client relationships and project workflows
• Protecting against fraud, abuse, and security threats

4.3 Marketing & Communication

• Sending project-related updates and important service notifications
• Sharing relevant industry insights and company news (with your consent)
• Requesting feedback and testimonials about our services
• Providing information about new features and service improvements

5. Information Sharing & Disclosure

5.1 Service Providers

We may share limited information with trusted third-party service providers who assist us with:

• Payment Processing: Secure payment gateways for transaction processing
• Email Services: Professional email communication platforms
• Analytics: Website performance and user experience analysis
• Cloud Storage: Secure file storage and backup services
• Customer Support: Help desk and communication tools

All service providers are contractually obligated to protect your information and use it only for specified purposes.

5.2 Legal Requirements

We may disclose your information when required by law, legal process, or to:

• Comply with valid legal requests from law enforcement agencies
• Protect our rights, property, and safety, as well as that of our users
• Prevent fraud, abuse, or violations of our Terms of Service
• Respond to emergency situations involving threats to personal safety

5.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.

6. Data Security

We implement comprehensive security measures to protect your personal information:

6.1 Technical Safeguards

• Encryption: SSL/TLS encryption for all data transmission
• Access Controls: Role-based access limitations and authentication protocols
• Secure Storage: Encrypted databases with regular security updates
• Network Security: Firewalls and intrusion detection systems
• Regular Backups: Secure, encrypted backup procedures

6.2 Organizational Measures

• Employee training on data protection and privacy best practices
• Regular security audits and vulnerability assessments
• Incident response procedures for potential security breaches
• Data minimization practices to collect only necessary information

Important Note: While we implement industry-standard security measures, no method of transmission over the Internet is 100% secure. We continuously work to enhance our security practices and will notify you of any significant security incidents.

7. Your Rights & Choices

7.1 Access & Correction

You have the right to:

• Request access to the personal information we hold about you
• Correct inaccurate or incomplete information
• Update your contact preferences and communication settings
• Download a copy of your data in a portable format

7.2 Data Control

• Deletion: Request deletion of your personal information (subject to legal obligations)
• Portability: Obtain your data in a structured, machine-readable format
• Restriction: Request limitations on how we process your information
• Objection: Object to processing based on legitimate interests

7.3 Marketing Preferences

You can manage your communication preferences by:

• Clicking the "unsubscribe" link in any marketing email
• Contacting us directly at hello@aixel.com
• Updating your preferences through our website
• Calling our support team during business hours

8. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience and improve our services.

8.1 Types of Cookies We Use

• Essential Cookies: Required for website functionality and security
• Analytics Cookies: Help us understand how you use our website
• Preference Cookies: Remember your settings and choices
• Marketing Cookies: Used to show relevant content and measure campaign effectiveness

8.2 Managing Cookies

You can control cookies through your browser settings:

• Block all cookies or specific types of cookies
• Delete existing cookies from your device
• Set preferences for future cookie acceptance
• Receive notifications when cookies are being set

Note: Disabling certain cookies may limit website functionality and your user experience.

9. Legal Compliance

9.1 GDPR Rights (EU Users)

If you are located in the European Economic Area (EEA), you have additional rights under GDPR:

• Lawful Basis: We process data based on consent, contract performance, and legitimate interests
• Data Protection Officer: Contact privacy@aixel.com for GDPR-specific inquiries
• Supervisory Authority: Right to lodge complaints with your local data protection authority
• Cross-Border Transfers: We ensure adequate protection for international transfers

9.2 CCPA Rights (California Users)

California residents have specific rights under the California Consumer Privacy Act (CCPA):

• Right to Know: Information about personal data collection and use
• Right to Delete: Request deletion of personal information
• Right to Opt-Out: Opt-out of the sale of personal information (we don't sell data)
• Non-Discrimination: We won't discriminate against you for exercising your rights

9.3 International Users

For users outside the US and EU, we respect your local privacy rights and provide similar protections as outlined in this policy.

10. Contact Us

For questions, concerns, or to exercise your privacy rights, please contact us:

10.1 Data Protection Requests

When contacting us about your personal data, please include:

• Your full name and email address associated with our services
• A clear description of your request or concern
• Proof of identity (for security purposes)
• Specific details about the information you're inquiring about

10.2 Policy Updates

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. We will:

• Post the updated policy on our website with a new "Last Updated" date
• Notify you of significant changes via email
• Provide reasonable notice before changes take effect
• Maintain previous versions for your reference upon request

Effective Date: This Privacy Policy is effective as of January 2025 and applies to all information collected by Aixel from that date forward.